Managing a holistic marketing operation is a daunting task. Such operations require constant innovation in customer approach, a masters degree in engaging the audience and quick adaptation to the changing trends.
Marketers assemble an arsenal of different tools across different mediums, which over time enables them to generate leads, create engaging content, generate and analyse traffic and stats, and convert it to sales. To circumvent this prolonged arduous assembly, Outgrow steps in and presents a carefully constructed and an all-you-need marketing toolkit to decrease your efforts and ramp up your returns.
In this article, we will explore:
- What is Outgrow?
- What are the Features of Outgrow?
- Is Outgrow Free or Paid?
- Where Can You Get Outgrow?
Let’s dive in!
What is Outgrow?
Outgrow is a growth marketing platform which unleashes the full potential of interactive content marketing. It provides marketers with a comprehensive toolkit to increase lead conversions, boost sales and add value for their audience. Outgrow is arguably the easiest way to create interactive experiences for users.
What Are The Features Of Outgrow?
Outgrow’s toolkit consists of an interesting mix of interactive content types clubbed with easy configuration and growth features. These tools create high engagement potential and deliver unique experiences to the audience.
Below is an extensive list of features offered by Outgrow:
- Interactive Content
There are 8 interactive content types which are geared to boost your marketing. They are easy-to-use tools and do not require any coding skills or knowledge.
a. Calculator
Multiple online businesses across industries like brokerage, finance, insurance, etc, use the calculators to provide more value to users by asking them a set of questions and giving them a personalized response. Doing so generates more leads and an opportunity to get more leads down the funnel. The calculator responses can also be used to segment high-value clients and assist the sales team close more deals quickly
Types of calculators which can be built:
- ROI Calculator
- Pricing Calculator
- Growth Calculator
- Website Calculator
b. Quizzes
You can create engaging and immersive quizzes using Outgrow. All of it without any extra design or coding work. You can choose from a selection of sophisticated design templates. If you don’t have time to design a quiz from scratch, you can choose from a variety of pre-made quizzes waiting for you.
c. Assessments, Polls, Forms/Surveys, Giveaways
Increase your engagement with your audience by creating graded assessments or interesting polls to gauge opinion. Also, interactive and personalized forms/surveys boost your data collection to help in actionable steps. Giveaways are also a highly fruitful tactic to create a buzz or excitement for the reward along with bagging a potential recurring user.
d. Ecommerce Recommendations
Outgrow’s highly intuitive recommendation system allows you to increase e-commerce sales with interactive product recommendations. This feature provides relevant recommendations to provide a unique shopping experience, improved customer engagement, higher average order value and eliminate abandoned carts.
e. Chatbots
Chatbots allow 24/7 availability for your visitors and users. High availability would result in the potential conversion of every website visitor into a lead. Using chatbots allows your sales and customer service teams to focus on more challenging tasks while the chatbot automatically guides people down the funnel.
Chatbots can also capture your visitors’ lead info and ask them followup questions like "what kind of content do you find interesting?" to help your sales team get more info about the prospect. This allows for segmenting and analyzing your chatbot data to gain visitors insights
- Smart Builder
Smart Builder is an intuitive interface to create questions for your interactive content. It can be used easily to craft questions and options. Smart Builder comes packed with the following format for questions:
- Text Input
- Single Select, Multi-Select
- Numeric Slider
- Opinion Scale, Rating
- Date/Time Picker
- File Upload and more
- Templates
Outgrow possesses a wide variety of design templates crafted by experts. Also, all templates are fully optimized for mobile, desktop, and tablet, so you don’t need to worry about design compatibility across devices.
In addition, they also have around 100 pre-made experiences, so creating a new experience is simply a matter of choosing the most appealing experience and then changing the questions according to relevancy. This allows you to have an interactive experience ready in a matter of minutes.
These templates and experiences are categorized according to industries and contain examples from real industrial implementations, which allows practical and inspiring ideas.
- End-to-End Analytics
Powerful funnel analytics allows you to have a conversion rate at each stage and complete funnel visualization. Section and Question Level Funnel Charts are also available. Moreover, you can get complete information about the users along with which users used your calculator.
- Embed Anywhere
Interactive content can be embedded anywhere and they are optimized to work for all screen sizes and devices. Interactive experiences can be embedded on a full screen, inside a popup, inside of a slide-in or even inside a chatbot.
- Integrations
Easily Integrate with over 1000 sales & marketing tools. Outgrow partners with over 1000 external apps which can be integrated to supplement mutual services.
Is Outgrow Free or Paid?
Outgrow is a paid app. It offers a wide range of features and it marks up these features into different bundles. The basic package starts from $14 and goes up to $600 per month if billed annually. Packages are available to be billed monthly or annually. Billing annually comes with the benefit of claiming discounts up to 44%.
Below is an overview of the pricing table. This table highlights the most essential feature included for each package:
| Freelancer
(Quiz Only) |
Freelancer | Essentials | Business | |
| Monthly / yearly | $22 / $14 mo. | $45 / $24 mo. | $115 / $95 mo. | $720 / $600 mo |
| Type of Content | Quiz | Quiz, Calculator, Ecomm | All 8 Types Of Content | All 8 Types Of Content |
| Leads per year | 12,000 | 12,000r | 90,000 | 600,000 |
| No.Of Content Pieces | 3 | 5 | Unlimited | Unlimited |
| Team Members | 1 | 1 | 3 | 10 |
| Templates and Layouts | 3 | 4 | All Templates and Layouts | All Templates and Layouts |
| Charts, Tables & Graphs | No Access | No Access | No Access | Full Access |
| Custom Branding | Limited Access | Limited Access | Standard Access | Full Access |
| Integrations | Standard Integrations | Standard Integrations | Standard Integrations | Advanced Integrations |
To reaffirm your decision to purchase, Outgrow provides a 7-day free trial, no credit card required. Visit the official page for the detailed pricing table with information on the availability of each feature within these packages.
Where Can You Get Outgrow?
Outgrow can be used on their website which is also fully responsive on mobile devices. They do not have an Android or iOS app at the moment.
Wrap Up
Outgrow strives to empower you to outgrow your competition by getting a competitive edge. The promise to create high engagement unique experiences for the audience is supported by Outgrow’s large and ever-increasing repository of interactive content types.
Outgrow also effectively boosts engagement, converts leads and escalates sales according to many reviews. With a shower of more than 90% excellent reviews, Outgrow has become a popular and trusted tool amongst marketers across various industries.